Economics of Festivals
Festivals are the rituals that remind us of our togetherness and relationships. These were required for celebrating crops, harvesting and were entangled with religious practices in order to have consistency and discipline. Mind it we are more God fearing tribe than God loving. Trading and business fell as offshoots with the change of time. Till our economy was closed and till we operated in sellers market there was no problem as to export of intangible and import of tangible. However when we became part of larger world and started speaking the language of market we became more susceptible to all kinds of market behavior. We started operating in buyer's market and that is how we started loosing in competition. When we compete we have to follow rules of the game and accept the verdict of the market. When everything gets decided by the market, we can only watch like deaf spectators. The illusion of tangibility gets faded off when one starts learning crude lessons of life. Gyan i